TRENDING THIS WEEK
Apr.24.2020
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IAA LeadersView-3 view all Apr.24.2020
IAA LeadersView-3
“The COVID-19 crisis has exposed weaknesses in health systems, social protections and public services. It has also exacerbated inequalities that exist in our societies and underscored the need for everyone to come together in solidarity. As the wo...
Creativity and Innovation: Connecting with consumers on TikTok view all Apr.23.2020
Creativity and Innovation: Conne...
The TikTok mission is to inspire creativity and bring joy. We need that now more than ever. With incredible reach, on a global scale, TikTok is connecting with millions of people every day. During this webInAAr, we will discuss how brands can chan...
Online Webinar Presentation: Turning Crisis into Opportunity view all Apr.16.2020
Online Webinar Presentation: Tur...
1) A core principle of Gabor's Slingshot Framework and his Blue Ocean Strategy expertise is turning adversity into opportunity. Therefore, during the current crisis Gabor is a leading figure in bringing this empowering message to organizations. He...
2020 TAA第十八屆 校園創意提案競賽 view all Apr.24.2020
2020 TAA第十八屆 校園創意提案競賽
「台灣廣告主協會 (簡稱TAA) 」自2001年5月3日成立至今,希冀凝聚台灣廣告主的力量,共同致力於──促進工商產業繁榮、維護社會善良風俗、建構美好生活環境、協助社會祥和進步。 同時,為鼓勵多元創意思考從校園發芽,自2003年起,年年舉辦「校園創意提案競賽」,至...
IAA頂尖領袖:如何在疫情風暴中維持產業平衡及發展 Part.1  view all Apr.24.2020
IAA頂尖領袖:如何在疫情風暴中維...
新冠肺炎疫情正重塑我們的生活及全球產業型態,身為行銷人,很重要的一點是,隨時更新全球行銷傳播各部門領導人的動作,了解他們如何與企業、員工溝通,保持業務發展的同時,也能維持內部士氣高漲。 由於來自世界各地的反饋不斷湧現,國際廣告協會(IAA)決定透過網...
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