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Jul.31.2020
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Diversity is being invited to the party; inclusion is being asked to dance – Joel Nettey view all Jul.31.2020
Diversity is being invited to th...
Anyone who is at odds with their own advertising existence or thinks that advertising is at an end must listen to Joel Edmund Nettey, the Senior Vice President of the International Advertising Association (IAA) that becomes its President and World...
IAA LeadersView: Privacy Edition view all Jul.31.2020
IAA LeadersView: Privacy Edition
Privacy and data security continue to make headlines and this time the waves are coming from the European Court of Justice (i.e., the highest court of the European Union). Without comprehensive U.S. Federal Privacy Legislation, it is little to no ...
2020 TIDAF 台北國際數位廣告節|創意為人 view all Jul.30.2020
2020 TIDAF 台北國際數位廣告節|...
📌活 動 相 關 資 訊📌 時 間 |8月19-20日 地 點 |TICC 台北國際會議中心 102會議室 👉2020年《台北國際數位廣告節》以「創意為人」作為主題,說明所有的創意發想,皆是為了解決人的困境與需求。「人」對於溝通有絕對的關鍵性,因為「人性」的思考,使傳播工具帶來...
動腦雜誌532期《熱爆!消暑商機大出擊;2020台灣行動、家外服務公司大調查》 view all Jul.29.2020
動腦雜誌532期《熱爆!消暑商機大...
近日台灣最熱的消費性議題,應該非「三倍券」莫屬,各家品牌、通路,紛紛祭出加碼優惠,希望贏得消費者芳心;對消費者而言,除了用於日常的生活開銷,對於平日那些「想買又有點捨不得」的商品,也多了點可以馬上行動的理由。
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