Feb.27.2020
Burger King vs McDonald's once again!
Burger King’s innovative Valentine’s day campaign in India took a dig at McDonald’s prominent mas...
Feb.14.2020
Global leaders to open the 45th IAA World Congress
We're very honored to welcome these remarkable global leaders to open the 45th IAA World Congress...
Feb.07.2020
對抗武漢肺炎 中國廣告協會發起「武漢加油」活動
近日,中國武漢肺炎「2019新型冠狀病毒」(2019 n-CoV)疫情持續,確診病例不斷上升。許多地方、網路上...
Jan.17.2020
TikTok & Havas Have Joined the IAA!
IAA welcomes TikTok as its latest Global Compass Member. TikTok joins the elite group of IAA's Gl...
Jan.03.2020
CPR. CTM. 很重要,但OOH 跟你來真的!
相較於一個充滿虛擬點擊、按讚、和滑網頁的世界裡,OOH戶外廣告真實許多。在這樣的數位時代,OOH戶外廣...
Dec.27.2019
45TH IAA 27–29 MAY, 2020 WORLD CONGRESS ST. PETERSBURG
The MARCOM industry is in the midst of a revolution. In a mobile-first world, access is infinite ...
Dec.20.2019
Google x IAA Martech Partner Demo Day!
面對急速變動的市場, 企業絕對需要重視智慧營運的廣度與智慧洞察的深度, 而結合行銷、科技、管理的...
Nov.22.2019
IAA Corporate Member Update: Google - Update on Political Ads Policy
We’re proud that people around the world use Google to find relevant information about elections ...
Nov.08.2019
IAA Launches Member Exclusive Content Streaming Platform: The IAA Content Hub
We are glad to announce that the IAA has successfully launched an exciting new Content Streaming ...
Oct.04.2019
2019 時報世界華文創意大會 臺北創意節 AD:NEXT【未來創意】論壇
創意,是所有發展的源頭,同時也推動著各行各業不斷前進,「2019年臺北創意節」將會有一系列的活動,除...